Search engine optimization is vital to website and web application development, and this seminal book, The Art of SEO, is from four of the industry's leading experts. It makes an excellent resource for business-minded ecommerce developers.
Ecommerce Developer will be giving away a free copy of The Art of SEO, a new book from O'Reilly and authored by Eric Enge, Stephen Spencer, Rand Fishkin, and Jessie Stricchiola. To enter for a chance to win this book, you need to (1) register for the Ecommerce Developer newsletter (or already be registered), and (2) leave a comment below telling us that you want the book.
About The Art of SEO
In The Art of SEO, the authors clearly explain SEO fundamentals, while correcting many common misconceptions. If you are new to SEO, you'll get a thorough SEO education, as well as an array of effective tactics, from basic to advanced. Seasoned practitioners will find this book useful as a complete reference to SEO best practices.
By reading The Art of SEO, you will:
- Learn the underlying theory behind SEO, and what makes search engines work;
- Become familiar with the necessary steps to prepare for an SEO effort;
- Understand the specific details for executing an SEO strategy;
- Explore several value-added components to expand your SEO plan;
- Learn what's necessary to build a competent SEO team, with defined roles;
- Get the experts' views of the future of SEO.
"SEO is a complicated and challenging field. We've all felt the pain of struggling to get reliable answers to tough SEO problems and felt that the time had come to take action," said Fishkin, CEO and co-founder of SEOmoz. And this book will give you the answers you're looking for.
For a Chance To Win This Book
Again, to enter for a chance to win this book, you need to (1) register for the Ecommerce Developer newsletter (or already be registered), and (2) leave a comment below telling us that you want the book. We will randomly select the winner using a random number generator and send the book to the winner.
